Salesforce for Beginners: A step-by-step guide to creating, managing, and automating sales and marketing processes P 472 p. 20

著者：Shaalan, Sharif

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内容の説明

Get a 360-degree view of the Salesforce platform and learn how to use it for sales, service, marketing, and automating business processes Key Features * Understand how to use the core Salesforce objects for maximum efficiency * Build various dashboards and reports to analyze results and improve your business profits * Learn the basics of Salesforce Administration and configure it using the Salesforce mobile app Book Description Salesforce is the world's leading Customer Relationship Management (CRM) software that helps businesses to connect with their customers and partners effectively. This book will give you a comprehensive introduction to managing sales, marketing, customer relationships, and administrator operations in your organization skillfully. You'll learn how to use and configure Salesforce for maximum efficiency and return on investment. You'll start by learning how to create activities, manage leads, and develop business prospects using accounts, and then understand how you can enhance marketing activities using campaigns. Packed with real-world business use cases, this Salesforce book will show you how to analyze your business information accurately to make productive decisions. As you advance, you'll be able to automate business tasks and set out on the path to becoming a successful Salesforce administrator. You'll also learn how to build various reports and dashboards within Salesforce to derive valuable business insights. Finally, you'll explore tools such as process builder, Flows, and assignment rules for business process automation. By the end of the book, you'll have learned how to manipulate Salesforce to achieve your business goals. What you will learn * Understand the difference between Salesforce Lightning and Salesforce Classic * Create and manage leads in Salesforce * Explore business development with accounts and contacts in Salesforce * Find out how stages and sales processes help you manage your opportunities * Achieve business goals usi

登録情報

商品コード：1031789204
出版社: Packt Publishing Ltd.
出版年月: 2020/05
ISBN-10: 183898609X
ISBN-13: 978-1-83898-609-4
出版国: イギリス
装丁: paper/Kt./br.
媒体: 冊子
ページ数: 472 p.
ジャンル: 情報システム